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The Anne Frank House received a record number of visitors in 2011.

Number of visitors

at the Anne Frank House since 1960

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In 2011, the Anne Frank House, welcomed a record of 1,104,233 visitors: receiving over 50,000 more guests than in the prior record-breaking year 2010. The majority, about 85% of – mostly young – visitors came from abroad. This large number of visitors is also related to the extended opening hours of the museum.  In July and August, the museum is open daily from 9 a.m. to 10 p.m.  A growing percentage of visitors buy their museum tickets via the Internet. In 2011, this accounted for 20%. Museum visitors were on average thirty-one years old, well-educated and very positive about their visit. More than 95% of visitors would recommend the museum to their family, friends or acquaintances.

The millionth visitor, Tanja Trawniczek from Vienna (Austria) with Dieuwke Maas (right), head of the museum.

Museum Card

Since October 2010, holders of the Dutch Museum Card are admitted to the Anne Frank House free-of-charge. More than 40,000 card holders took advantage of this in the year 2011.  In January, the museum also organised a number of special events exclusively for these museum card holders: 800 people attended.

pag4_CIMG0433.JPGActress and singer Hilary Duff visited the museum. Afterwards she twittered: ‘… So sad, but fascinating, couldn't imagine how scary that would be.’

Visit While You Wait

People who have to queue to enter the Anne Frank House now have free access – via Wi-Fi – to the new mobile website m.annefrank.org.  With a smartphone, guests can now prepare for their visit while standing outside in the queue: a plus in the busy holiday periods.

Visited the Anne Frank house this morning. It had been 28 years since my last visit and found it as touching and moving as my first experience there.                          

Open Museum Night

Once again, until late into the night on the first Saturday in November, the Anne Frank House took part in Open Museum Night, together with many other Amsterdam museums. The evening’s theme of ‘Mothers and Daughters' was also related to the Edith Frank exhibition. Visitors could follow a special programme which focused on the relationship between Anne and her mother and also have a (mother and daughter) photo taken together.

During Open Museum Night, ‘mothers and daughters’ were photographed together.

Special Visits

The President of the Federal Republic of Germany, Christian Wulff, visited the Anne Frank House in March with his wife Bettina. This was combined with a presentation on the organisation’s educational activities. The Dutch Minister of Health, Welfare and Sport, Marlies Veldhuijzen van Zanten-Hyllner, came on a working visit in September. On International Deaf Day 2011, with the help of a sign language interpreter, a special tour was arranged for the hearing impaired.  In December, Jewish children who were rescued from Germany during World War II by being placed on a ‘Children’s Transport’ to England or being sent into hiding were welcomed for a special visit.

The President of the Federal Republic of Germany Christian Wulff and his wife Bettina looking at Anne Frank’s diary.

Group Visits

In 2011, 3766 groups from both home and abroad participated in a programme at the Anne Frank House. Most of these groups reserved to be ‘welcomed by appointment’ and before their visit received a short historical introduction on the Frank family and the hiding period. These ten minute presentations are available in Dutch, English and German. In 2011, 983 primary and secondary schools took part in an educational programme in the museum. Differing approaches – tailored to the level and age of visitors – are used along with historical photos and a timeline to teach students about World War II and the persecution of the Jews. The teachers received lesson materials and a teaching guide in advance with which they could prepare their pupils.  Besides these educational programmes for schools, programmes are arranged for other groups, such as students attending Teacher’s Training Colleges. 

Family

In 2011, the Anne Frank House introduced ‘Family Programmes’ for children ten and older who visit the museum with their parents or grandparents. Specially tailored to this target group, Anne’s story is told through photographs and quotes from her diary. The programme is primarily offered during school holidays and on Sunday afternoons and is very successful.

Impressed with @annefrankhouse. Son thought visit was much too short. Bought books so we could find out more about the subject.

Foreword By Ronald Leopold, executive director

My first year as executive director of the Anne Frank House is now behind me: it was both a unique and exciting year...

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Museum Many visitors and lots of groups.

The Anne Frank House received a record number of visitors in 2011...

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Temporary Exhibitions In 2011 in the Anne Frank House

Every six months, a new exhibition is put on display at the Anne Frank House...

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Online The Secret Annex Online and the Anne Frank Timeline

In the three-dimensional virtual environment The Secret Annex Online visitors can explore – via their computers – the…

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Anne Frank’s Amsterdam New website with unique footage

In October, the Anne Frank House presented a new Dutch website Het Amsterdam van Anne Frank (Anne Frank’s Amsterdam)...

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Eyewitness Accounts A personal and in-depth look at the history of the Frank family.

The Anne Frank House has documented the stories of people who were acquainted with the Frank family, the other inhabitants of…

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Education Educational programmes and products for an international audience.

The Anne Frank House develops educational programmes and products for an international audience about Anne Frank, World War…

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Holocaust Education Teacher trainings and international conferences.

Every year, the Anne Frank House organises trainings at home and abroad on teaching about the Holocaust and participates in…

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Travelling Exhibitions All over the world

The international travelling exhibition Anne Frank - A History for Today places the story of Anne Frank against the backdrop…

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Anne Frank’s Manuscripts Scientific Research

The Huygens Institute for Netherlands History (Huygens ING) and the Anne Frank House have agreed to cooperate on a new…

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Anne Frank House Mission and partners

The Anne Frank House is an independent organisation entrusted with the care of the Secret Annex, the place where Anne Frank…

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